Adriana Lima is the New Face Marc Jacobs
Supermodel and Victoria’s Secret Angel Adriana Lima has just been announced as the face of Marc Jacobs’ new fragrance. The scent, aptly titled Decadence, is a departure from his light, youthful fragrance Daisy––a fragrance that has been a consistent bestseller since its release.
The Brazilian supermodel will capture the scents spirit in the campaign, and a first looks at the photos shows Lima looking sultry in black and white. Lima was also escorted and dressed by Marc Jacobs to the annual Met Ball in New York earlier this week.
Lori Singer, Marc Jacobs’ scent licensee, told WWD, "It's very high quality, opulent, very elegant and sophisticated. Daisy is more casual and whimsical and naïve."